There’s a large group of people under 50 that enjoy gambling but are not interested in current casino products, primarily slot machines
This latent market can be tapped into, but they grew up experiencing video games that were personal and portable
This market of untapped gamblers have demonstrated a propensity to gamble, but not through the conventional means
SOLUTION: HYBRID PLAY
To appeal to these players, it is necessary to shift casino gambling from an unappealing content to something that will resonate with this presently untapped market: video games
We call this new form of casino gambling “Hybrid Play”
Our Hybrid Play games selectively merge gambling mechanics and video gaming mechanics to create rapid fire and highly social gambling experiences that will drive incremental revenue for casino operators
We view the natural location for this new gambling experience as the casino sports book because it supports group activities, multi-screening, and social interaction
OUR STRATEGY
To provide maximum flexibility for casinos, our patent-pending Hybrid Play platform supports integration across the casino, from the slot floor to the poker room, to the sports book
To appeal to video gamers, our Hybrid Play games:
Resolve quickly and allow for repeated play
Have peer-to-peer capability, don’t need large liquidity pools
Balanced with meaningful amounts of skill and chance
To ensure that our Hybrid Play games attract and retain player interest, we work with AAA titles and leading video game publishers, with an aim to license best-in-class games for our platform
To allow for greater scale, our Hybrid Play games are designed with a dominant skill component, meaning they can be legally offered online for real-money play in the majority of the United States